Apple

Apple

Tuesday, February 11, 2014

Website Breakdown: Lifetime

Website:  Lifetime

Website Link: www.mylifetime.com

The first thing I noticed that about the page was similarity, due to its color scheme being the same when scrolling up and down the page. This is important as keeping the page more similar makes it look professional and organized, which is vital for this website as it is the official website of a television network so it is expected to look interesting but also simple to go through and professional looking. Additionally, I noticed this website had hierarchy, due to the content being centered, visually intriguing with color and close together, particularly the promotions the website was showing for their shows and movies. This is essential because it helps the user see what shows and movies are not only the upcoming features on the television network but also the most popular shows or movies at the time for the network. There is also proximity with the table of contents at the top of the website, making the content of the website divided in a way that is close yet organized, clear to understand and user-friendly.

There is also the use of white space at the bottom of the page in the “Top Content” section. I would say there is also a lot of consistency regarding containment throughout this website with all of the borders surrounding the boxes of content. If you look closely, you can also see the use of texture in the background of the website.

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